With over 12+ years of experience in both physical and digital product design, I offer a unique intersection of creativity, strategic thinking, and technical expertise. My career spans the design of thousands of aerospace components and more than 10+ digital products across SaaS, B2B, and B2C domains, giving me a comprehensive perspective on user experience and product innovation.

Currently, I specialise in SaaS and Agentic AI initiatives, where I blend my background in 3D product and digital design to craft intuitive, user-centred solutions. I've had the privilege of collaborating with industry leaders, including Sutherland Global, TCS, Rolls-Royce Aviation, Boeing, Lollypop Design Studio, BYJU’S, Blox, IBM, American Express, Volkswagen, YMCA - NY, etc.

My journey began in aerospace engineering, where I designed components for Rolls-Royce aircraft engines and developed structural solutions for Boeing and the US Navy. This foundation instilled in me a rigorous, research-driven approach that continues to inform my UX practice today.

I hold a Master’s degree in UX Design, a Six Sigma Green Belt certification, and am currently pursuing a certification in Design Thinking and AI from IIM Kozhikode. Beyond work, I’m passionate about mentoring the next generation of designers and actively engaging with the design community.

I'm also the founder of ' The Sids Store ', a creative venture that creates customised T-shirt designs—check it out on Instagram!

Always open to new conversations, collaborations, and opportunities to learn - let’s connect.